This survey is designed to give us a brief look into your sales organization. The survey is divided into 6 key areas that, when addressed, can provide significant gains in a short period of time. Our objective is to identify opportunities to apply technology to improve your 2004 sales results. Tech.Sell looks for areas to implement PC technology to:
Generate and close more opportunities
Decrease cycle times
Touch more customers more often
Get more work done with fewer resources
Please answer the questions below. In many cases you can make multiple selections. A Tech.Sell consultant will review your information and contact you with some initial specific suggestions that can make a difference for you in 2004.
There is no charge for this initial evaluation.
If what you hear sounds exciting we would welcome an opportunity to work with you.
What are your primary lead sources? Trade Shows Ads/Bingo Cards Purchased Lists Website Visitors Other
What system do you currently utilize to manage prospects?
Manual/Paper Based Excel Spreadsheet Access Database Act Goldmine Maximizer Lotus Notes Outlook Telemagic Sales Logix Contact Mgr (Please Specify) No system in place
Can you differentiate your prospects by industry, potential, number of employees, etc. Yes No
Do you have a system to distribute leads to field reps and retrieve their input on calls made? Yes No
Do you know what activities are scheduled and have been completed with every lead? Yes No
Do you know where each lead stands in your sales process? Yes No
Do you have a reporting system to update you on lead status on a daily or weekly basis? Yes No
How do you nurture and follow up with leads. Phone Mailings Broadcast Fax Broadcast E-mail Other
How would you rate your current ability to track leads from initial contact to close? Highly Effective Somewhat effective Not effective
What would you estimate your current closing percentage to be? %
Comments or questions about lead care:
Does your company use a formal sales “process”? Yes No
Does your process follow a particular sales methodology? Solution Selling® Miller Heiman Strategic Selling® Other
Do you have reports that identify? All accounts grouped by stage in sales "funnel" Last Contact Date Next Step Forecasted Sales Value Accounts that have moved in the process
Do you utilize any automated response tools to follow up during the sales process. Yes No
How would you rate your sales process? Highly Effective Somewhat effective Not effective Don't have a sales process
Comments or questions about sales process:
Do you have a shared computer based library of proposals, follow-up letters, literature and product info for your sales team? Yes No
Rate the consistency of the letters, quotes, proposals, and literature sent out by your sales team. High-All documents standardized, PC based and Shared Moderate-Most reps use the same forms Poor-Most reps do their own thing
Do you utilize standardized e-mail templates for follow up and literature fulfillment? Yes No
Do you use cost analysis spreadsheets to quickly present savings to potential clients? Yes No
How long would it take you to send a targeted communication to all prospects in a particular segment? Minutes Hours Days More than a week Not possible
How would you rate the sales tools available to your sales team? (Hint: how long does it take to provide the types of material mentioned above? Excellent would be all information consistent between all team members and available for sending in 1 minute or less.) Excellent Good Needs Improvement No Program in Place
Comments or questions about selling tools:
What is the purpose of your presentations? Sales Aid New Product Intro Training Mailed as Marketing Tool
What format do you use for sales presentations? PowerPoint Professionally Created PowerPoint Internally Created (Standardized) PowerPoint Created by Reps (Non-Standardized) Flipcharts Other
Do your presentations deliver a consistent message to the prospect/customer? Yes No Not Sure
Are your presentations interactive (User has ability to go to specific topics) or linear (user must go from slide one to end)? Interactive Linear
How do you deliver your presentations? Laptop CD From Website On-Line Via Webinar Printout
How would you describe your current presentations? Informative Consistent Dynamic Boring Out of Date Electronic Ransom Notes*
Comments or questions about presentations:
Do you currently practice Customer Relationship Management? Yes No
Do you share a single database of customer information throughout the company? Contact HistoryYes No Documents and QuotesYes No Customer Related E-mailsYes No
What tool do you use for CRM? Multiple Databases/ Spreadsheets Contact Manager Select CRM Tool Outlook Act! GoldMine Maximizer Please Select Siebel Vantive None
Can you differentiate your prospects and customers by industry, potential, number of employees, etc. Yes No
Do you have the capability to send targeted mailings, faxes or e-mails to these prospects/customers?
Do you have a system for alerting your team to open customer issues or complaints? Yes No
Do you have a system to identify closed customer issues by type or root cause? Yes No
How would you rate your current CRM effort? Highly Effective Somewhat effective Not effective
Comments or questions about Customer Relationship Management:
What is your primary source of field sales information? Hand generated call reports Excel Spreadsheets Synchronized Contact Manager Web Based Application
What types of sales management information do you currently receive? Activity /Call Reports Scheduled Activities Sales Forecasts Sales FunnelLead Status Lead Source ROI Opportunity Tracking Open Customer Issues Closed Customer Issues Neglected Customers Activity Comparison reports i.e.. number of calls, types of calls, by industry, etc. Expiration or Due Dates
What types of sales management information would you like to receive? Automated Activity /Call Reports Scheduled Activities Sales Forecasts Sales FunnelLead Status Lead Source ROI Opportunity Tracking Open Customer Issues Closed Customer Issues Neglected Customers Activity Comparison reports i.e.. number of calls, types of calls, by industry, etc. Expiration or Due Dates (For contracts, warrantees, etc)
Typically, how old is the sales management information you receive? Current/Real Time <=24Hrs. 1 Week 1 Month Quarterly Information not available
How would you rate your current sales reporting systems? Highly Effective Somewhat effective Not effective
Comments or questions about Management Reporting System:
Please select a priority for each item from the drop down menu 1 is the top 6 is the lowest.
Do you feel your company would be interested in a program that could change the areas identified as needing improvement? Yes No Not sure, would like more information That's it! Thank you. Please click the Submit button below. We will be in contact shortly.
Do you feel your company would be interested in a program that could change the areas identified as needing improvement? Yes No Not sure, would like more information
That's it! Thank you. Please click the Submit button below. We will be in contact shortly.
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