Having a bucket for every contact-puts you in control.
The CRM Machine completes the cycle of the Selling and Customer Service
Machines.
You have a system to manage every contact in your database. Track customers
beyond the sales process through the project stages and on to service and
perhaps dormant. Easily run a report of "Neglected contacts".
Some companies get
excited about how many records they have in their database. But most
companies have no way of grabbing that data to analyze or do anything with
it.
The CRM Machine helps you
easily categorize all your contacts. By putting them in
"stages" or "buckets" you can easily target a segment of your data to take
action. Get information from a report, send a letter, print labels, send
targeted e-mails, etc.
Continue the process beyond sales
Your Business Funnel
provides graphic evidence of where you business stands. How many contacts
are out of the sales funnel and into the project stage. Pinpoint dormant
customers. The CRM Machine actually keeps track of how long customers have
gone untouched and categorizes them for you.
Easily pinpoint
"Neglected Contacts".
With this new report you
just enter the number of days since your last contact. The report
tells you by sales rep the names, phones, stages, number of days since last
touch, last contact date and the date of any scheduled follow up calls.
Manage projects
The CRM Machine includes
simple project tracking. Just click a drop down menu to select the current
stage. As tasks are assigned they are captured in the project worksheet.
Every open project is listed with all open tasks and due dates. Don't let
projects fall through the cracks.
Easily send targeted
e-mails and letters
Drip market to customer
groups. The CRM Machine and GoldMine makes it easy to regularly touch
prospects and customers. Combining the contact buckets with Goldmine's
broadcast e-mail or MS Word merge capability, makes distributing newsletters
and targeted promotions a snap.